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Articles (61)

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1-10 of 61 results for Online video consumption

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Select article: Consumer Behavior in the Online Classroom: Using Video Analytics and Machine Learning to Understand the Consumption of Video Courseware

Retricted access

Research article

First published 2021-12

Consumer Behavior in the Online Classroom: Using Video Analytics and Machine Learning to Understand the Consumption of Video Courseware

Mi Zhou, George H. Chen, Pedro Ferreira [...]

Journal of Marketing Research

Select article: Exploring the impacts of Danmu on online video consumption behaviour: A data-driven method

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Research article

First published 2025

Exploring the impacts of Danmu on online video consumption behaviour: A data-driven method

Nan Li, Fan Li, Weiqing Lai

Journal of Information Science

Select article: American Cultural Insularity and Global Online Video: Are Netflix,Amazon Prime and Other Digital Streaming Platforms Broadening Americans’ Foreign Film Consumption Horizons?

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Research article

First published 2022

American Cultural Insularity and Global Online Video: Are Netflix,Amazon Prime and Other Digital Streaming Platforms Broadening Americans’ Foreign Film Consumption Horizons?

Christof Demont-Heinrich

Journal of Communication Inquiry

Select article: Online social environments and their impact on video viewers: The effects of user comments on entertainment experiences and knowledge gain during political satire consumption

Open access

Research article

First published 2023-5

Online social environments and their impact on video viewers: The effects of user comments on entertainment experiences and knowledge gain during political satire consumption

Anne Marthe Möller, Mark Boukes

New Media & Society

Select article: Substitutability between Online Video Platforms and Television

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Research article

First published 2012-6

Substitutability between Online Video Platforms and Television

Jiyoung Cha, Sylvia M. Chan-Olmsted

Journalism & Mass Communication Quarterly

Select article: I like Watching Other People Eat: A Cross-Cultural Analysis of the Antecedents of Attitudes towards Mukbang

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Research article

First published 2019-5

I like Watching Other People Eat: A Cross-Cultural Analysis of the Antecedents of Attitudes towards Mukbang

Beulah Pereira, Billy Sung, Sean Lee

Australasian Marketing Journal

Select article: Listening to music videos on YouTube. Digital consumption practices and the environmental impact of streaming

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Research article

First published 2023-8

Listening to music videos on YouTube. Digital consumption practices and the environmental impact of streaming

Jean-Samuel Beuscart, Samuel Coavoux, Jean-Baptiste Garrocq

Journal of Consumer Culture

Select article: Rap it up,share it up: Identity politics of youth “social” movement in Moroccan online rap music

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Research article

First published 2019-5

Rap it up,share it up: Identity politics of youth “social” movement in Moroccan online rap music

Mohamed Ben Moussa

New Media & Society

Select article: Binge Watching and Advertising

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Research article

First published 2016-9

Binge Watching and Advertising

David A. Schweidel, Wendy W. Moe

Journal of Marketing

Select article: An Examination of the Psychological and Consumptive Behaviors of Sport Video Gamers

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Research article

First published 2008-3

An Examination of the Psychological and Consumptive Behaviors of Sport Video Gamers

Yongjae Kim, Patrick Walsh, Stephen D. Ross

Sport Marketing Quarterly

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