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1-4 of 4 results for élasticité au prix

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Research article

First published 1992-6

Effet des réductions de prix et de la publicité sur les ventes en magasins : un plan factoriel

Albert C. Bemmaor, Dominique Mouchoux

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2000-9

Michel Dietsch, Anne-Sophie Bayle-Tourtoulou, Florence Krémer

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2009-6

Marine Le Gall-Ely

Recherche et Applications en Marketing (French Edition)

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Research article

First published 1999-3

Ventakesh Shankar

Recherche et Applications en Marketing (French Edition)