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The Concept of Engagement: A Systematic Analysis of the Ongoing Marketing Debate

International Journal of Market Research

Impact Factor: 2.2 / 5-Year Impact Factor: 3.8

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First published online November, 2010

The Concept of Engagement: A Systematic Analysis of the Ongoing Marketing Debate

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Volume 52, Issue 6

https://doi.org/10.2501/S147078531020166

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