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Viewpoint: Is Neuroscience Facilitating a New Era of the Hidden Persuader

International Journal of Market Research

Impact Factor: 2.2 / 5-Year Impact Factor: 3.8

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First published online May, 2011

Viewpoint: Is Neuroscience Facilitating a New Era of the Hidden Persuader

Volume 53, Issue 3

https://doi.org/10.2501/IJMR-53-3-303-305

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