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Book Review: The Anatomy of Humbug: How to Think Differently about Advertising

International Journal of Market Research

Impact Factor: 2.2 / 5-Year Impact Factor: 3.8

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Book review

First published online March, 2015

Book Review: The Anatomy of Humbug: How to Think Differently about Advertising

Volume 57, Issue 2

https://doi.org/10.2501/IJMR-2015-025

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