The Profile of Mood States was printed on four different colors of paper (yellow, red, green, blue) and white to test whether the color of paper would influence mood state scores of 246 college students. Univariate analyses of variance identified color effects only on the Fatigue scale.
Get full access to this article
View all access options for this article.
References
1.
DunlapT. W. (1950) The effect of color in direct mail advertising. Journal of Applied Psychology, 34, 280–281.
2.
JacobsK. W.HustmyerF. E.Jr. (1974) Effects of four psychological primary colors on GSR, heart rate and respiration rate. Perceptual and Motor Skills, 38, 763–766.
3.
JacobsK. W.StressJ. F. (1975) Effects of four psychological primary colors on anxiety state. Perceptual and Motor Skills, 41, 207–210.
4.
LevyB. I. (1980) Research into the psychological meaning of color. American Journal of Art Therapy, 19, 87–91.
5.
McNairD. M.LorrM.DropplemanL. F. (1981) EdITS manual for the Profile of Mood States. San Diego, CA: Educational and Industrial Testing Service.
6.
PayneM. C. (1964) Color as an independent variable in perceptual research. Psychological Bulletin, 61, 199–208.
7.
StaplesR. (1932) The responses of infants to color. Journal of Experimental Psychology, 15, 119–141.
8.
WellerL.LivingstonR. (1988) Effect of color of questionnaire on emotional responses. Journal of General Psychology, 115, 433–440.
