Abstract
A modified version of Kenyon's Attitude Toward Physical Activity Inventory evaluated the sports motivation of 85 college sports participants, 48 men and 37 women, across three levels of participation (varsity, club/intramural, and recreational). A within-subjects analysis of subjects' ratings of the 12 dimensions showed the most important variables to be health and fitness, improvement and achievement. A principal components analysis on the 12 dimensions yielded three factors labeled “competition,” “individual goals,” and “social goals.” A 2 (gender) by 3 (group) analysis of these factors showed that the recreational group's rating of competition was significantly lower than those by the other two groups, and the varsity group's rating of social goals significantly higher than that of the recreational group, with no other significant differences.
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