The study explored the basic tenet of Neurolinguistic Programming theory, the senses through which people receive information. Visual, auditory-tonal, auditory-digital, and kinesthetic sense modalities were objectively categorized as separate modes for receiving information. The responses of 176 study participants in a film-questionnaire setting also indicated more preference for the use of auditory-tonal, auditory-digital, and kinesthetic sensory modes than the visual modality.
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