57 Ss were used in a 3-factor experimental design to investigate the effects of three methods of presentation (visual, auditory, audio-visual), two levels of meaningfulness, and number of learning trials on the learning of paired-associates. A recall paired-associate paradigm was used. Significant interactions were obtained between method × meaningfulness and meaningfulness × trials. The three main effects all produced significant differences. Analysis suggested that visual presentation was superior to auditory which was, in turn, superior to a combined mode of presentation. Results are discussed in terms of Broadbent's theoretical model of the perceptual system.
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