The relationship between Ss' perception of their personal values and their values as measured by the Allport-Vernon-Lindzey Study of Values was investigated. 79 Ss unknowingly completed the Study of Values and later were presented with descriptions of 9 individuals whom they were to rate with respect to similarity to self. The descriptions of 8 of these individuals were the same for all Ss. The ninth individual (individual D) was, on the basis of Ss' scores on the Study of Values, described as having a value system either very similar (High PS condition) or very dissimilar (Low PS condition) to their own. The individual D was rated as significantly more similar to self in the High PS condition.
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