With the formal modern work organisation having taken birth about 100 years ago, we today have a workforce that has representation from many generations. This has led to a need to have an empathic view to the needs of this generationally diverse workforce in terms of culture, benefits, workflows, technology and organisational design. Some researchers have argued that every successive generation is becoming more narcissistic than the previous ones. Does this finding also apply to the organisational context? Is narcissism becoming rampant in organisations, how different generations of employees deal with it? This study is a novel attempt to address these questions.
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