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Abstract

This study was undertaken to provide a more complete understanding of how the selection of various media in virtual team settings affects student team coordination. A total of 75 teams of 304 undergraduate participants took part in the study. Participants were asked to complete surveys before and after the project. Findings suggest that well-coordinated teams appeared to have anticipated the usefulness of social networking and richer communication channels earlier in the project than less well-coordinated teams. After engaging in virtual teamwork, team members identified rich and social channels as more effective while finding less rich channels to be less effective.

Keywords

media richness virtual teams digital communication social media

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Media Use in Virtual Teams of Varying Levels of Coordination

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