Abstract
Research in social psychology has long established that racism emerges when people are threatened or confront negative experiences (e.g., economic deprivation). An implicit assumption is that, conversely, positive experiences will be associated with greater tolerance. Using national surveys, the present study contradicts this common sense expectation by revealing that life satisfaction is also positively related to racism. Consistent with relative gratification theory, two psychological processes may partially account for this counterintuitive effect: increased national pride and endorsement of status quo ideologies that support the advantages enjoyed by those who receive benefits from the society (i.e., political conservatism).
Keywords
Research in the Social Sciences has demonstrated repeatedly that negative experiences (e.g., economic deprivation, frustration, economic threat) increase racism (Brown, 1995). The implied converse is that positive experiences will lead to greater tolerance. While the impact of negative life experiences on racism has been studied for more than half a century, we know very little about the effect of the positive experiences that tend to be associated with life satisfaction (Pettigrew, 2002). Interestingly, recent research in social psychology suggests that positive life experiences may actually be related to elevated levels of racism. This counterintuitive theorizing points to the need to examine the link between racism and life satisfaction.
Interestingly for our purpose, recent research reveals that Relative Gratification, the complete opposite of Relative Deprivation, is a powerful determinant of various forms of hostile intergroup attitudes (see, for example, Dambrun, Guimond & Taylor, 2006; Harth, Kessler, & Leach, 2008; Postmes & Smith, 2009).
According to Relative Gratification Theory (Dambrun, Taylor, McDonald, Crush, & Méot, 2006), at least two psychological processes might explain the reasons why increased life satisfaction could lead to higher levels of racism. First, people who feel satisfied with their circumstances in life will naturally feel an elevated attraction to, and pride in, the nation state that supports their desirable living conditions. Importantly, high levels of national pride have been linked to increased racism (Branscombe & Wann, 1992). Second, because people of privilege tend to endorse ideologies that favor the maintenance of their advantaged lifestyle, (right-wing) political conservatism should also mediate this effect. This is because political conservatism provides moral and intellectual support for the status quo by resisting change, and rationalizing the existent inequalities (Jost, Glaser, Kruglanski, & Sulloway, 2003). In sum, we hypothesized a bilinear relationship between the life satisfaction−dissatisfaction continuum and racism, such that the negative and positive extremes of the continuum would be associated with greater racism. Moreover, we hypothesized that the effect of life satisfaction on racism would be mediated by national pride and political conservatism.
Method
Using the 1988 Euro-Barometer Survey, we tested our predictions among participants from four European countries (France, Great Britain, Netherlands, and West Germany;
Results
The predicted bilinear model assumes a different slope for participants who enjoy life satisfaction (i.e., ratings equal or above the median) than for those who experience life dissatisfaction (i.e., ratings below the median). Confirming our main hypothesis, the bilinear function was significant (
To better understand this intriguing relationship between life satisfaction and racism, we used structural equation modeling, and our predicted mediation model received strong support (see Figure 1). This model, without the dotted line between life satisfaction and racism, produced a good fit with the observed covariance. The chi-square value was not significant (χ2 = 2.704,

National pride and political conservatism as two mediators of the effect of life satisfaction on racism.
Discussion
After decades of research on the negative life experiences that are associated with racism, the present study reveals that life satisfaction is also associated with greater racism, and apparently to the same degree as life dissatisfaction. Thus, a more complete understanding of racism demands that the role of positive life experiences for perpetrators be addressed.
These results confirm the key role of relative deprivation, but in addition reveal that the relative gratification effect on intergroup attitudes, previously largely unexplored is robust and not limited to the laboratory context and to some countries such as France (Guimond & Dambrun, 2002) or South Africa ( Dambrun, Taylor, McDonald, Crush & Méot, 2006).
An important aim of the present research was to explore the potential mediating role of ethnic identification and political conservatism. We hypothesized that when people are satisfied with their circumstances in life, they might feel more attracted to and pride in the national state that supports their desirable living conditions. Because stronger national identification tends to be related to an increased bias against outgroups (e.g., Dambrun, Taylor, et al., 2006; Perreault & Bourhis, 1999), national identification should act as a mediator of the effect of life satisfaction on intergroup attitudes. The results of the present research provide a clear support for this hypothesis. The model by which national identification mediates the effect of life satisfaction on racism was statistically significant. However, when people are in a state of relative gratification, they find themselves in a privileged position (Kawakami & Dion, 1995). Greater prejudice toward outgroups may emerge in an attempt to justify and maintain such privileges. As Crocker, Major, and Steele (1998) argue, “People of higher status may stigmatize those of lower status to justify their advantages” (p. 509). Because political conservatism provides moral and intellectual support for the status quo by resisting change, and rationalizing the existent inequalities (Jost et al., 2003), we predicted that political conservatism also would mediate the relationship between life satisfaction and racism. Again, the results provide support for this hypothesis. The model by which political conservatism mediates the effect of life satisfaction on racism also was statistically significant. The path-analysis confirms that national identification and political conservatism were two independent mediators of this relationship. These results are the first to our knowledge supporting the hypothesis that when people feel gratified or satisfied with their life circumstances, they enter in a process of justification and maintenance of their advantaged position. Of course, a deeper investigation of this justification process is needed.
While the results of the present research support our hypotheses, it must be acknowledged that the correlations between the variables are modest, accounting for a small percentage of variance. Because the present study is based on a correlational design, no strong claims about causal relations among variables can be made. For example, future research could examine the mediating role of national identification and political conservatism using an experimental design. On the positive side, the present research design provides an adequate ecological validity.
Footnotes
Declaration of Conflicting Interests
The author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.
Funding
The author(s) received no financial support for the research and/or authorship of this article.
