This commentary offers a linguistic perspective on “pride”. On the basis of a semantic analysis it demonstrates that the interpretation of pride put forward by Tracy, Shariff, and Cheng (2010) is Anglocentric and is consistent with the contemporary use of the English word pride. It compares the English concept of pride with the Russian concept of gordit’sja and demonstrates their differences. It calls for a psychological account of “pride” free from an ethnocentric bias.
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