Abstract
The events of the crisis in Ukraine (2013–2014) have created an unprecedented rift in EU–Russia relations. The focal point is often put on the long-term development of mutual frustrations due to clashing initiatives in the shared neighbourhood and an overall atmosphere of mistrust. This article makes the case that the culmination of mutual frustrations made its way into official communication and led to the embedding of elements of ‘geopolitical othering’ in Russia’s narrative on the events in Ukraine. Throughout the various stages of the conflict, representations of the role played by the EU became a recurring theme in Russia’s narrative on Ukraine’s choice between the EU and accession to the ECU. While the presence of geopolitical othering did seem to provide a stabilizing effect on the narrative, the countries’ embedded nature led to the rapid development of contentious communication, complicating potential narrative convergence between both actors.
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