The research addresses youth voter turnout in the United States and, specifically, tests the relationship between candidate age and a commitment to vote by young people in a controlled experiment. We learn that potential young voters are more willing to commit to vote when they view pictures of younger candidates running. This is the case after controlling for the age and partisanship of respondents. In a real-world test of our experimental results, we examine state-level variation in youth voter turnout in midterm governor and Senate races (1994-2010). In the state-level analysis, we find a larger candidate age gap in governor and Senate races associates with higher levels of youth mobilization. In all, the research affirms the value of candidate characteristics as a predictor of voting behavior.
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