Abstract
Consistency is sought after by professional golfers and commended by analysts, but tournament theory predicts that inconsistency is beneficial when the reward scheme is top heavy. Simulating a typical tournament and adjusting each player's standard deviation, the author finds that all players earn more prize money and win more tournaments when they are less consistent—even with a slightly worse average score. Players are found to have some control over the variability of their scores: playing safer with a substantial lead and playing riskier when in danger of missing the cut. Inconsistency is not appreciated, but it is rewarding.
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