“I probably would've passed the opportunity otherwise”: Incorporating text message interviewing in multi-modal data collection methods

Abstract

One-on-one interviews are often a rich source of qualitative data. This article examines the incorporation of a text message interviewing mode in research studies to enhance study accessibility, diversity, and respect for participant preferences. Drawing from our experience using multi-modal interviewing (phone, text, and Zoom) in a sociological study with young adults about suicidal ideation and crisis services, we present practical considerations and recommendations for offering a text messaging interviewing mode. These considerations include fostering engagement, accounting for interview length, and analyzing multi-modal data. Recommendations provide guidance on selecting the data collection mode, preparing for, and conducting text message interviews. By incorporating a text message interview option, researchers can expand the reach of studies to participants who might not have otherwise participated and increase participants’ comfort within the study. This approach may be especially beneficial for groups that prefer text communication or studies that address stigmatized topics.