Abstract
This article concerns journalism as an object of anthropological study. It raises questions about how we should study an occupation that is so familiar in most places of the world. For example, how should we conceptualize newspaper journalism both as a globally diffused media form and as localized cultural practice? Furthermore, I discuss the relationship between the anthropologist and the journalist as two professionals that are equally engaged in producing representations and interpretations of culture and society. The study is based on fieldwork among Hindi-language journalists in Lucknow, India, as well as my own previous experience of local journalism in Sweden
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