Abstract
This qualitative study explores how technological affordances of the digital space, facilitate the anti-feminist discourses which characterise the digital community Incel (Involuntarily Celibates). The data in this article are drawn from a variety of sources, including video ethnography and an analysis of long-form interviews drawn from a year-long documentary project, to examine the experience of young men in Incel communities, and the process of indoctrination into misogynistic extremism. Results reveal that contrary to the ‘lone wolf’ narrative that surrounds Incels, there is a sophisticated community that contributes to a 5-step pattern of behaviour, converting the lonely, into the angry and potentially violent. A rich toxic cultural tapestry, the Internet echo-chamber and the celebration of Incel mass murderers (Incelebrities), create a continuous loop that transforms digital hate speech into physical violence. These patterns of indoctrination can, and should, be monitored, and intercepted for the purposes of personal and public safety.
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