In this article we explore the affectivity of the sexualized epithet ‘whore’ when employed by 150 young social media users in Sweden. By adopting a Deleuze-Guattarian inspired approach to affect we illustrate how ‘whore’ works to restrict and inhibit girls’ affective capacities within the online sexuality assemblage. We further explore targets’ and peers’ resistance to being called whore. We found that targets and peers alike employ aggressive and sexualized language to rebuke and resist the term whore. We argue that these acts of resistance may serve to further support the postfeminist logic and values that underpin the continued monitoring of girls.
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