In this article I examine representations of sadomasochism in visual culture. Increasingly sadomasochistic imagery is becoming prominent and widespread in popular culture. I will ask which forms of sadomasochism are permitted and which are excluded or marginalized. The changing media regimes of visual representation will be addressed, arguing that cyberspace may provide a public forum for sadomasochists to challenge dominant stereotypical representations. Finally I will examine the impact of the current UK legislation to prosecute the viewers of `extreme' pornographic material. This legislation reveals that certain intimate images are still denied the right to exist in visual culture.
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