Abstract
Tourism live streaming (TLS) is an emerging integrated media and digital platform for real-time spatial–temporal synchronous interactions. This study presents a grounded theory analysis of TLS participants from Asia using interviews and facial expressions to construct and understand the relationship between TLS and psychological well-being. We found that participants’ psychological well-being consists of six dimensions: sentimental cultivation, environmental mastery, self and social identity, support of reality, inspiration and arousal, and self-transcendence. The mechanisms leading to the formation of psychological well-being are described and discussed. The study contributes to theorizing and understanding the constituents and mechanism of TLS for participants’ psychological well-being, an area that has been underexplored in the tourism literature. Practically, TLS is also regarded as an excellent means for businesses to enhance potential tourists’ perceptions and to accelerate their decision-making through image (re)construction and publicity.
Keywords
Get full access to this article
View all access options for this article.
References
Supplementary Material
Please find the following supplemental material available below.
For Open Access articles published under a Creative Commons License, all supplemental material carries the same license as the article it is associated with.
For non-Open Access articles published, all supplemental material carries a non-exclusive license, and permission requests for re-use of supplemental material or any part of supplemental material shall be sent directly to the copyright owner as specified in the copyright notice associated with the article.
