Abstract
Home health care is experiencing dramatic growth, which presents its managers with challenges of a magnitude unseen in the past. As their organizations become more complex and their staffs become larger and more diversified, these managers must demonstrate skill in directing and guiding their organizations. They face the same administrative situations as other health care managers, but have some additional handicaps to overcome. Specifically they have to be unusually innovative and creative. The components of management that differentiate effective managers from ineffective are discussed in terms of their application to home health care.
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