Successful Supportive Care: Personnel,Pricing,and Salaries

Abstract

Building a successful supportive-care service is a matter of hard work, industry knowledge, marketing skill, and much more. At the core of any successful service, though, is the caregiver. Without a screened, trained, qualified workforce, the supportive- care service will fail. This article outlines many of the staff-management strategies the author has developed, refined, and applied in her own service. It also discusses ways to make marketing do double duty as a recruiting tool for both clients and caregivers.