Infographics exist on nearly any topic you can imagine, proliferating in the digital age with social media. As this genre continues to explode in the business scene, business and professional communication instructors can no longer ignore showing their students infographics. After first defining the genre and outlining how it situates itself within business and professional communication, this article offers two approaches to increase awareness and exposure of infographics for students. The first focuses on an analysis assignment using infographics; the second focuses on a production assignment.
BrumbergerE. R. (2005). Visual rhetoric in the curriculum: Pedagogy for a multimodal workplace. Business Communication Quarterly, 68, 318-333. doi:10.1177/108056990527886
6.
DecarieC. (2012). Dead or alive: Information literacy and dead (?) celebrities. Business Communication Quarterly, 75, 166-172. doi:10.1177/1080569911432737
7.
DyrudM. (Ed.). (2011). Social networking [Special section]. Business Communication Quarterly, 74, 475-520.
8.
DyrudM. (Ed.). (2012). Social networking part 2 [Special section]. Business Communication Quarterly, 75, 61-107.
9.
GuffeyM. E.LoewyD. (2012). Essentials of business communication (9th ed.). New York, NY: Cengage Learning.
RosenquistC. (2012). Visual form, ethics, and a typology of purpose: Teaching effective information design. Business Communication Quarterly, 75, 45-60. doi:10.1177/1080569911428670
19.
SchaferC. (1995). Understanding the brains helps writers. Intercom, 14(9), 18-19.
20.
SchriverK. A. (1997). Dynamics of document design. New York, NY: Wiley.
21.
SmiciklasM. (2012). The power of infographics: Using pictures to communicate and connect with your audiences. Indianapolis, IN: Que.
StallworthW. L. (2008). Strengthening the ethics and visual rhetoric of sales letters. Business Communication Quarterly, 71, 44-52. doi:10.1177/1080569907312860
24.
TufteE. (2003). The quantitative display of information (2nd ed.). Cheshire, CT: Graphics Press.
