Abstract
Get full access to this article
View all access options for this article.
References
1.
DiFino
N.
(2008 ). College football fantasy game to name names . (2008, July 31). Wall Street Journal . Retrieved from http://online.wsj.com/arti-cle/SB121733679819593215.html
2.
Goralka
J.
(2012 , October 21). Tim Tebow now owns “Tebowing” trademark: Setting a new precedent? The Washington Times . Retrieved from http://communities.washingtontimes.com/neighborhood/end-day/2012/oct/21/tim-tebow-now-owns-tebowing-trademark-setting-new-/
3.
Infante
J.
(2011 , February 17). Draft rules fail basics of amateurism . http://www.ncaa.org/blog/2011/02/draft-rules-fail-basics-of-ama-teurism/
4.
Keahey
M.
(2013 , February 2013). ‘Johnny Football’ files trademark infringement lawsuit over shirts . The Southeast Texas Record . Retrieved from http://setexasrecord.com/news/282039-johnny-football-files-trade-mark-infringement-lawsuit-over-shirts
5.
McKelvey
S.
&
Grady
J.
(in press). The legal aspects of sport marketing . In
Mullin
B.
,
Hardy
S.
, &
Sutton
W.
(Eds.), Sport Marketing (4th ed. ). Champaign, IL : Human Kinetics.
6.
Pavony
B. H.
, &
Thomas
J.
(2012 ). For the love of the name: Professional athletes seek trademark protection . Pace Intellectual Property Sports and Entertainment Law Forum , 2 (1 ): 153 –166 .
7.
Rovell
D.
(2013 , August 12). Texas leads in merchandise royalties . Retrieved from http://espn.go.com/college-football/story/_/id/9560094/texas-longhorns-again-top-merchandise-sales-list
8.
Siegal
B.
(2011 ). A legal perspective on licensing … reflections from the front line . NACDA. Retrieved from http://grfx.cstv.com/photos/schools/nacda/sports/icla/auto_pdf/2011-12/misc_non_event/ICLANov11.pdf
9.
Staples
A.
(2013 a, February 26). NCAA rules clarification closes Johnny Football ‘loophole.' Sports Illustrated . Retrieved from http://sportsillus-trated.cnn.com/college-football/news/20130226/johnny-manziel-ncaa-loophole/
10.
Staples
A.
(2013 b, August 28). NCAA was better off letting Manziel play than enforcing the letter of the law . Sports Illustrated . Retrieved from http://sportsillustrated.cnn.com/college-football/news/20130828/manziel-suspension-ncaa-texas-am/
11.
Watson
G.
(2013 a, February 25). Johnny Manziel's LLC sues over trademark infringing T-shirts . Retrieved from http://sports.yahoo.com/blogs/ncaaf-dr-saturday/johnny-manziel-llc-sues-over-copyright-infringing-t-170102789—ncaaf.html
12.
Watson
G.
(2013 b, February 27). NCAA is watching Johnny Manziel's trademark lawsuit for possible violations . Retrieved from http://sports.yahoo.com/blogs/ncaaf-dr-saturday/ncaa-watching-john-ny-manziel-trademark-lawsuit-possible-violations-171255382—ncaaf.html
13.
Wieberg
S.
(2011 , January 14). NCAA president Emmert sets no-nonsense tone in address . USA Today . Retrieved from http://usatoday30.usato-day.com/sports/college/2011-01-13-ncaa-emmert_N.htm
14.
Williams
D.
(2013 , July 13). Athletes trademarking the phrase that pays . Retrieved from http://espn.go.com/blog/playbook/fandom/post/_/id/6108/athlete-trademarks-becoming-commonplace