This article describes the personal side of 25 years of simulation authorship and usage. Current simulation games are sophisticated and complex, and the quality of simulation research is excellent, but it is important to remember that simulations are also fun. This overview and reflection looks at the fun side of writing and administering business simulations.
COMPETE: A Dynamic Marketing Simulation. Faria, A. J., Nulsen, R. O., & Roussos, D. (1994). Burr Ridge, IL: Richard D. Irwin, Inc. (1333 Burr Ridge Parkway, Burr Ridge, IL 60521, USA).
