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Macromanagement of Essential Consumption Items in Developing Countries: the Case of India

Journal of Macromarketing

Impact Factor: 2.5 / 5-Year Impact Factor: 3.5

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First published online October, 1981

Macromanagement of Essential Consumption Items in Developing Countries: the Case of India

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Volume 1, Issue 2

https://doi.org/10.1177/027614678100100236

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