Responding to the Challenge of a Changing Workforce: Recruiting Nontraditional Demographic Groups

Abstract

As a result of a shortage of qualified applicants and the changing nature of the demographic composition of the workforce, there has been a recent increase in interest among human resource professionals in the targeting of recruitment efforts toward specific subgroups of the population. Based on the professional literature, this article discusses principles for the recruitment of Older Baby Boomers, Generation Xers, and members of racial and ethnic minority groups.