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Journal of Marketing Research: Annotated Subject Index and Author/Title Index Volume XXVIII,1991

Journal of Marketing Research

Impact Factor: 6.3 / 5-Year Impact Factor: 8.5

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First published online November, 1991

Journal of Marketing Research: Annotated Subject Index and Author/Title Index Volume XXVIII,1991

Volume 28, Issue 4

https://doi.org/10.1177/002224379102800421

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