Book Review: Ethics and Values in Applied Social Research

Akaah Ismael P. , and Riordan Edward A. (1989), “Judgments of Marketing Professionals About Ethical Issues in Marketing Research: A Replication and Extension,” Journal of Marketing Research, 26(February), 112–20.

Ferrell O. C. , and Skinner Steven J. (1988), “Ethical Behavior and Bureaucratic Structure in Marketing Research Organizations,” Journal of Marketing Research, 25(February), 103–9.

Kinnear Thomas C. , and Taylor James R. (1987), Marketing Research: An Applied Approach, 3rd ed. New York: McGraw-Hill Book Company.

Mirvis P. H. , and Seashore S. E. (1982), “Creating Ethical Relationships in Organizational Research,” in The Ethics of Social Research: Surveys and Experiments, Silbes J. E. , ed. New York: Springer-Verlag.

Skinner Steven J. , and Ferrell O. C. , and Dubinsky Alan J. (1988), “Organizational Dimensions of Marketing Research Ethics,” Journal of Business Research, 16(2), 209–23.

Tull Donald S. , and Hawkins Del I. (1987), Marketing Research: Measurement and Method, 4th ed. New York: Macmillan Publishing Company.