Abstract
Get full access to this article
View all access options for this article.
References
1.
Axelrod
Joel N.
, “Attitude Measures that Predict Purchase ,” Journal of Advertising Research , 8 (March 1968 ), 3 –17 .
You are on the new improved site. You can view the old site in view-only mode here until June 27, 2026
Filter Results
Select search scope: search across all journals or within the current journal
Search this journal
Enter search terms…
/