CeylanGizemDiehlKristinProserpioDavide (2024), “Words Meet Photos: When and Why Photos Increase Review Helpfulness,” Journal of Marketing Research, 61 (1), 5–26.
4.
FerberRobert (1967), “Editorial,” Journal of Marketing Research, 4 (2), 210–11.
5.
GrewalRajdeep (2017), “Journal of Marketing Research: Looking Forward,” Journal of Marketing Research, 54 (1), 1–4.
6.
GrewalRajdeepGuptaSachinHamiltonRebecca (2020), “The Journal of Marketing Research Today: Spanning the Domains of Marketing Scholarship,” Journal of Marketing Research, 57 (6), 985–98.
7.
GrewalRajdeepGuptaSachinHamiltonRebecca (2021), “Marketing Insights from Multimedia Data: Text, Image, Audio, and Video,” Journal of Marketing Research, 58 (6), 1025–33.
8.
HuberJoelErdemTülin (2014), “JMR in Transition: Reflections on the 2006–2012 Period,” Journal of Marketing Research, 51 (1), 133–35.
9.
MeyerRobert J. (2015), “Editorial: A Field Guide to Publishing in an Era of Doubt,” Journal of Marketing Research, 52 (5), 577–79.
10.
TellisGerard J.ChandyRajesh K.AckermanDavid S. (1999), “In Search of Diversity: The Record of Major Marketing Journals,” Journal of Marketing Research, 36 (1), 120–31.