The author presents several provocative reasons why traditional approaches
are no longer applicable in the teaching of Business Communications and
suggests a simulation approach which combines the traditional methodology
with a newer procedural approach.
Get full access to this article
View all access options for this article.
References
1.
1 Arthur W.Angrist, "A Study of the Communications of Executives in Business and Industry,"Speech Monographs, 20 (November 1953), 277-285.
2.
2 John T.Bale and Harold A.Coonrad, "Simulation and Business Communication,"The Journal of Business Communication, 7:3 ( Spring1970), 5-12.
3.
3 Bradford B. Boyd, "How to Improve Communication Between Shifts,"Supervisory Management, 9 ( November 1964), 47-49.
4.
4 Dwight Bullard, "Current Trends in Teaching Business Communication,"The Journal of Business Communication, 9:1 ( Fall1971), 27-35.
5.
5 Tom Burns, "The Direction of Activity and Communication in a Departmental Executive Group,"Human Relations, 7 (1954), 73-97.
6.
6 Keith Davis, "Channels of Personnel Communication within the Management Group," (unpublished doctoral dissertation, Ohio State University , Columbus, 1952).
7.
7 Arthur Eisenstadt, "Interview Taking—A Neglected Skill,"Journal of Communication, 5 (Spring1955), 16-20.
8.
8 Louis I. Gelfand, "Communicate Through Your Supervisors,"The Harvard Business Review, 48 ( November-December, 1970), 101-104.
9.
9 Warren R. Graham, et al., "Exploration of Oral/Informal Technical Communications Behavior,"American Institutes for Research, Silver Spring , Maryland (August, 1967), 1-164.
10.
10 Barbara J. Marting, "A Study of Grapevine Communication Patterns in a Manufacturing Organization" (unpublished doctoral dissertation, Arizona State University , Tempe, 1969).
11.
11 W. Charles Redding, "The Empirical Study of Human Communication in Business and Industry,"Syracuse University Research Symposium, 1965, 47-81.
12.
12 Evan E. Rudolph, "Informal Communication Patterns Within a Multi-Shift Organizational Unit" (unpublished doctoral dissertation, University of Denver , 1971).
13.
13 Frank E. Ryerson, "Titles of Theses and Dissertations Arranged in Twenty-Three Categories in Areas Related to Business Communication,"The Journal of Business Communication, 6:2 (Winter1969), 23-46.
14.
14 Rollin H. Simonds, "College Courses Executives Say They Use,"The ABCA Bulletin , 26 (June 1961), 23-29.
15.
15 Richard L. Simpson, "Vertical and Horizontal Communication in Formal Organizations,"Administrative Science Quarterly, 4 ( September 1959), 188-196.
16.
16 Harold Sutton and Lyman Porter, "A Study of the Grapevine in a Governmental Organization,"Personnel Psychology, 21 ( Summer 1968), 223-230.
17.
17 Ross A. Weber, "Perceptions of Interactions Between Superiors and Subordinates,"Human Relations, 23:3 (June 1970), 235-248.
