Curvilinear models have been proposed to reflect the simultaneous consideration of both differences and similarities. We build on these models and propose a heuristic model of diversity and similarity curves based on supply and demand curves from economics. We use the curves to graphically show how changes in demographic differences (diversity) and value congruence (similarity) can affect the extent of competition/cooperation, which will subsequently affect the extent of creativity in an organization. We capture this graphically by flattening or steepening the slopes of the diversity and similarity curves. We conclude by discussing the advantages of using diversity and similarity curves and explore the implications for theory, research, and practice.
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