Abstract
Media literacy can be used effectively as a pedagogical approach for teaching core content across the K-12 curriculum, thus meeting the needs of both teachers and students by promoting critical thinking, communication, and technology skills. This article focuses on the work of Project Look Sharp at Ithaca College, a media literacy initiative working primarily with school districts in upstate New York. Basic principles and best practices for using a curriculum-driven approach are described, with specific examples from social studies, English/language arts, math, science, health, and art, along with methods of assessment used to address effectiveness in the classroom.
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