Patient Satisfaction Surveys as a Marketing Tool for Greek NHS Hospitals

Sitzia J. Wood N. (1998) ‘Response rate in patient satisfaction research: An analysis of 210 published studies’, International Journal for Quality in Health Care, 4, 311–317.

Sitzia J. Wood N. (1997) ‘Patient satisfaction: A review of issues and concepts’, Social Science & Medicine, 45, 1829–1843.

Labiris G. Petounis A. Kitsos G. (2002) ‘Quality gap, quality of work life and their impact on the performance of an ophthalmologic department’, International Journal of Medical Marketing, 3, 49–55.

Ibid..

Tountas G. , ed. (2000). Health in Greece. Hellenic Ministry of Health and Welfare, Greece.

Gnardellis C. Niakas D. (2005) ‘Factors influencing inpatient satisfaction. An analysis based on the Greek National System’, International Journal of Healthcare Technology and Management, 3, 307–320.

Williams B. (1998) ‘Patient satisfaction: A valid concept?’, Social Science & Medicine, 20, 825–847.

Hall M. (1995) ‘Patient satisfaction or acquiescence? Comparing mail and telephone survey results’, Journal of Health Care Marketing, 12, 54–61.

Khayat K. Salter B. (1994) ‘Health promotion in the market-place: Patient satisfaction as the basis of a marketing strategy’, Health Promotion International, 9, 161–168.