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1-10 of 68 results for written marketing plan

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Select article: The Paradox of a Marketing Planning Capability

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Research article

First published 2004-10

The Paradox of a Marketing Planning Capability

Rebecca J. Slotegraaf, Peter R. Dickson

Journal of the Academy of Marketing Science

Select article: Marketing and Manufacturing Agreement on Goals and Planned Actions

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Research article

First published 1991-03

Marketing and Manufacturing Agreement on Goals and Planned Actions

Caron H. St.John

Human Relations

Select article: Accountability Marketing Research: An Increasingly Vital Tool For Travel Marketers

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Other

First published 1989-04

Accountability Marketing Research: An Increasingly Vital Tool For Travel Marketers

Thomas Lea Davidson, Warren B. Wiethaupt

Journal of Travel Research

Select article: Sport Marketing among Colleges and Universities

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Research article

First published 1995-3

Sport Marketing among Colleges and Universities

Robert E. Stevens, David L Loudon, C. William McConkey

Sport Marketing Quarterly

Select article: Consumer determinants of the use of health plan information in plan selection

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Research article

First published 2006-11

Consumer determinants of the use of health plan information in plan selection

Health Services Management Research

Select article: Formal Strategic Planning,Operating Environment,Size,Sector and Performance: Evidence from the UK's Manufacturing SMEs

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Research article

First published 2008-12

Formal Strategic Planning,Operating Environment,Size,Sector and Performance: Evidence from the UK's Manufacturing SMEs

Abby Ghobadian, Nicholas O'regan, Howard Thomas [...]

Journal of General Management

Select article: Software Reviews : Individual Training for Project Management Publisher: Individual Software,Inc.,1163-I Chess Drive,Foster City,CA 94404 (telephone: 415-341-6116) Year of Publication: 1985 Material: Two diskettes,short instruction pamphlet Price: $69.95 Availability: IBM PC and compatibles System Requirements: One disk drive;color monitor optional Effectiveness: Very good User-Friendliness: Very good Documentation: Scant,but its absence is relatively unimportant

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Review article

First published 1987-10

Software Reviews : Individual Training for Project Management Publisher: Individual Software,Inc.,1163-I Chess Drive,Foster City,CA 94404 (telephone: 415-341-6116) Year of Publication: 1985 Material: Two diskettes,short instruction pamphlet Price: $69.95 Availability: IBM PC and compatibles System Requirements: One disk drive;color monitor optional Effectiveness: Very good User-Friendliness: Very good Documentation: Scant,but its absence is relatively unimportant

James E. Swiss

Social Science Computer Review

Select article: A Case Study in Applied Social Marketing: Developing an Occupational Safety and Health Product

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Case report

First published 2008-12

A Case Study in Applied Social Marketing: Developing an Occupational Safety and Health Product

Douglas F. Scott

Social Marketing Quarterly

Select article: Perceived Satisfaction With a Student-Run Agency Service Learning Project: A Client Perspective

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Research article

First published 2022-11

Perceived Satisfaction With a Student-Run Agency Service Learning Project: A Client Perspective

Rodney Graeme Duffett, Dylan Henry Cromhout

Journal of Advertising Education

Select article: Matching the Marketing Curriculum To Market Needs

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Research article

First published 1979-04

Matching the Marketing Curriculum To Market Needs

Arthur A. Done

Journal of Marketing Education

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