You are on the new improved site. You can view the old site in view-only mode here until June 27, 2026

Filter Results

Search all journals

Enter search terms…

Advanced search

/

About

About Sage
About Sage Journals
Privacy Policy
Terms of Use
Contact Us
Help

Information for

Authors
Editors
Librarians
Researchers
Reviewers
Frequently asked questions

Copyright © 2026 by Sage Publications.京ICP备09090397号-11

Search results

Search results page

Articles (71)

Journals (0)

1-10 of 71 results for word-of-mouth publicity

Sort by:

Relevance

Select all

Select all

Sort by:

Relevance

Select article: Effects of tour leader's service quality on agency's reputation and customers' word-of-mouth

Retricted access

Research article

First published 2008-10

Effects of tour leader's service quality on agency's reputation and customers' word-of-mouth

Vincent C.S. Heung

Journal of Vacation Marketing

Select article: Demand for online platforms for medical word-of-mouth

Open access

Research article

First published 2018-5

Demand for online platforms for medical word-of-mouth

Shih Han Lin, Tom M.Y. Lin

Journal of International Medical Research

Select article: Corporate Apology After Bad Publicity: A Dual-Process Model of CSR Fit and CSR History on Purchase Intention and Negative Word of Mouth

Retricted access

Research article

First published 2022-7

Corporate Apology After Bad Publicity: A Dual-Process Model of CSR Fit and CSR History on Purchase Intention and Negative Word of Mouth

Angie Chung, Kang Bok Lee

International Journal of Business Communication

Select article: Hybrid salience: Examining the role of traditional and digital media in the rise of the Greek radical left

Retricted access

Research article

First published 2021-4

Hybrid salience: Examining the role of traditional and digital media in the rise of the Greek radical left

Theodora A Maniou, Philemon Bantimaroudis

Journalism

Select article: Effective social media communication for startups in China: Antecedents and outcomes of organization–public dialogic communication

Retricted access

Research article

First published 2023-12

Effective social media communication for startups in China: Antecedents and outcomes of organization–public dialogic communication

Zifei Fay Chen, Yi Grace Ji, Linjuan Rita Men

New Media & Society

Select article: Study of Early Recruitment Activities and Employer Brand Knowledge and Its Effect on Organization Attractiveness and Firm Performance

Retricted access

Research article

First published 2017-6

Study of Early Recruitment Activities and Employer Brand Knowledge and Its Effect on Organization Attractiveness and Firm Performance

Neerja Kashive, Vandana Tandon Khanna

Global Business Review

Select article: The Role of Publicity in FTC Corrective Advertising Remedies

Retricted access

Research article

First published 1982

The Role of Publicity in FTC Corrective Advertising Remedies

Tyzoon T. Tyebjee

Journal of Public Policy & Marketing

Select article: Influence of Information Sources on Tourists: A Segment-Wise Analysis with Special Focus on Destination Image

Retricted access

Research article

First published 2007-1

Influence of Information Sources on Tourists: A Segment-Wise Analysis with Special Focus on Destination Image

Mrinmoy K. Sarma

Vision: The Journal of Business Perspective

Select article: The Influence of Social Media Corporate Social Responsibility Communication on Consumer– Brand Identification and Electronic Word of Mouth in the Banking Sector: The Moderating Role of User-Generated Content

Retricted access

Research article

First published 2025-8

The Influence of Social Media Corporate Social Responsibility Communication on Consumer– Brand Identification and Electronic Word of Mouth in the Banking Sector: The Moderating Role of User-Generated Content

Management and Labour Studies

Select article: A performance critical analysis of the Lukan Parable of the Banquet (Luke 14:15–24)

Retricted access

Research article

First published 2018-5

A performance critical analysis of the Lukan Parable of the Banquet (Luke 14:15–24)

David Seal

Review & Expositor

1
2
3
•••
8
10 / page

Article type

Publication date

Subjects

Access