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Research article

First published 2007-12

Comparing Structural Equation Models with Discrete Choice Experiments for Modelling Brand Equity and Predicting Brand Choices

Paul Z. Wang, Constantinos Menictas, Jordan J. Louviere

Australasian Marketing Journal

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Research article

First published 2016

A Demonstration of Structural Choice Modelling in a Market Research Context

Jasha Bowe, Richard Lee, Larry Lockshin [...]

International Journal of Market Research

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Research article

First published 2023-12

Relationships Between Three Eating Behaviors and Nine Motives for Food Choices Among Brazilian Adults: A Structural Equation Model

Wanderson Roberto da. Silva, Eric B. Ferreira, João Marôco [...]

Perceptual and Motor Skills

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Research article

First published 1989-11

A Probabilistic Choice Model for Market Segmentation and Elasticity Structure

Wagner A. Kamakura, Gary J. Russell

Journal of Marketing Research

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Research article

First published 2007-8

To Lease or to Buy? A Structural Model of a Consumer's Vehicle and Contract Choice Decisions

Srabana Dasgupta, S. Siddarth, Jorge Silva-Risso

Journal of Marketing Research

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Research article

First published 2003

Attitudinal Market Segmentation Approach to Mode Choice and Ridership Forecasting: Structural Equation Modeling

Maren L. Outwater, Steve Castleberry, Yoram Shiftan [...]

Transportation Research Record: Journal of the Transportation Research Board

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Research article

First published 2012-1

Analyzing Probit Bayes Estimator for Flexible Covariance Structures in Discrete Choice Modeling

Ricardo A. Daziano, Esther Chiew

Transportation Research Record: Journal of the Transportation Research Board

Open access

Research article

First published 2015-2

Analyzing Factors Influencing Teaching as a Career Choice Using Structural Equation Modeling

Budhinath Padhy, Kenneth Emo, Gemechis Djira [...]

Sage Open

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Research article

First published 2014-1

Quantifying the Self-Selection Effects in Residential Location Choice with a Structural Equation Model

Xiang He, Lei Zhang

Transportation Research Record: Journal of the Transportation Research Board

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Research article

First published 2021-10

Structural Equation Modelling of Properties That Trigger Purchaser’s Confidence in Acquisition of Products and Consumer’s Brand Choice in Rural Areas

Akansha Madan

International Journal of Rural Management

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