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Articles (625)

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1-10 of 625 results for television commercial

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Select article: Direct Marketing and the Productive Capacity of Commercial Television

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Research article

First published 2015-2

Direct Marketing and the Productive Capacity of Commercial Television

Lee McGuigan

Television & New Media

Select article: The adult–child coach in television commercials

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Research article

First published 2021-8

The adult–child coach in television commercials

Shosh Davidson, Rivka Ribak

Journal of Consumer Culture

Select article: Media and public sphere in Ethiopia: Mediated deliberations in public and commercial television programs

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Research article

First published 2023-5

Media and public sphere in Ethiopia: Mediated deliberations in public and commercial television programs

Gebru Kahsay Kiflu, Adem Chanie Ali, Hagos Nigussie

Journalism

Select article: Cross-media communication in advertising: exploring multimodal connections between television commercials and websites

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Research article

First published 2013-11

Cross-media communication in advertising: exploring multimodal connections between television commercials and websites

Iben Bredahl Jessen, Nicolai Jørgensgaard Graakjær

Visual Communication

Select article: The politico-commercial nexus and its implications for television industries in Bangladesh and South Asia

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Research article

First published 2020-10

The politico-commercial nexus and its implications for television industries in Bangladesh and South Asia

Anis Rahman

Media,Culture & Society

Select article: Multiple modernities and multiple proximities: McDonald’s and Kentucky Fried Chicken in Chinese television commercials

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Other

First published 2010-11

Multiple modernities and multiple proximities: McDonald’s and Kentucky Fried Chicken in Chinese television commercials

Jia Lu

International Communication Gazette

Select article: Political Television Commercials

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Research article

First published 1978-01

Political Television Commercials

Lynda Lee Kaid, Keith R. Sanders

Communication Research

Select article: Consumers Attitude Towards Controversial Television Commercials and Its Impact on Purchase Intentions

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Research article

First published 2020-2

Consumers Attitude Towards Controversial Television Commercials and Its Impact on Purchase Intentions

Parvinder Pal Singh, Harpreet Singh Chahal

Management and Labour Studies

Select article: Commercial Public Service Broadcasting in the United Kingdom: Public Service Television,Regulation,and the Market

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Research article

First published 2017-11

Commercial Public Service Broadcasting in the United Kingdom: Public Service Television,Regulation,and the Market

Phil Ramsey

Television & New Media

Select article: Flanders in the Spell of Commercial Television

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Research article

First published 1991-06

Flanders in the Spell of Commercial Television

Elsa De Bens

European Journal of Communication

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