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Research article

First published 2015-4

Values-Based Education for Sustainability Marketers

Melissa Markley Rountree, Stephen K. Koernig

Journal of Marketing Education

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Research article

First published 2024-8

Embedding the Sustainable Development Goals Into Higher Education Institutions’ Marketing Curriculum

Barbara Tomasella, Bilal Akbar, Alison Lawson [...]

Journal of Marketing Education

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Research article

First published 2013-8

Using an Experiential Business Game to Stimulate Sustainable Thinking in Marketing Education

Ganaël Bascoul, Julien Schmitt, Dina Rasolofoarison [...]

Journal of Marketing Education

Open access

Research article

First published 2024-8

Educating for the Sustainable Future: A Conceptual Process for Mapping the United Nations Sustainable Development Goals in Marketing Teaching Using Bloom’s Taxonomy

Sheetal Deo, Mercedez Hinchcliff, Nguyen T. Thai [...]

Journal of Marketing Education

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Research article

First published 2011-8

Using Innovative Technology to Develop Sustainable Assessment Practices in Marketing Education

Justin C. W. Debuse, Meredith Lawley

Journal of Marketing Education

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Research article

First published 2022-12

Understanding How Stand-Alone Sustainability Courses Are Taught in Marketing: A Global Baseline Analysis

E. Deanne Brocato, Antje R. H. Graul, Jacob Huff [...]

Journal of Marketing Education

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Research article

First published 2008-04

Going Beyond Green: The “Why and How” of Integrating Sustainability Into the Marketing Curriculum

Claudia M. Bridges, Wendy Bryce Wilhelm

Journal of Marketing Education

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Research article

First published 2012-12

Reflections on Sustainable Enterprise

Alexander E. Reppel

Journal of Macromarketing

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Research article

First published 2022-12

Teaching What Society Needs: “Hacking” an Introductory Marketing Course With Sustainability and Macromarketing

Forrest Watson, Julie Stanton, Stefanie Beninger [...]

Journal of Marketing Education

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Research article

First published 2024-8

Addressing the UN’s Sustainable Development Goals: An Examination of Sustainability Offerings in Marketing Curriculum and a Framework for Advancement

Ryan J. Langan, Naz Onel, Kelly Weidner

Journal of Marketing Education

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