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Retricted access

Research article

First published 2004-08

Beliefs and Expectations of Principles of Marketing Students

Linda Ferrell, Gabriel Gonzalez

Journal of Marketing Education

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Other

First published 2010-12

Engaging Marketing Students: Student Operated Businesses in a Simulated World

Rebekah Russell-Bennett, Sharyn R. Rundle-Thiele, Kerri-Ann Kuhn

Journal of Marketing Education

Retricted access

Research article

First published 2007-08

Does Marketing Attract Less Ethical Students? An Assessment of the Moral Reasoning Ability of Undergraduate Marketing Students

Carmel Herington, Scott Weaven

Journal of Marketing Education

Retricted access

Research article

First published 2004-08

Selling Principles: Influencing Principles of Marketing Students’ Perceptions of and Attitudes toward Marketing as a Discipline

John P. Camey, Janice K. Williams

Journal of Marketing Education

Retricted access

Research article

First published 2007-12

The Wretched Refuse of a Teeming Shore? A Critical Examination of the Quality of Undergraduate Marketing Students

Praveen Aggarwal, Rajiv Vaidyanathan, Linda Rochford

Journal of Marketing Education

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Research article

First published 2011-8

Enhancing Student Learning in Marketing Courses

Candice R. Hollenbeck, Charlotte H. Mason, Ji Hee Song

Journal of Marketing Education

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Research article

First published 2022-4

Student-to-Student Interactions in Marketing Education: A Critical Incident Technique-Based Inquiry Into Drivers of Students’ (Dis)Satisfaction

Marek Gnusowski, Klaus Schoefer

Journal of Marketing Education

Retricted access

Research article

First published 2002-7

Barriers to Deep Learning in Student Marketing Teams

Steven M. Kates

Australasian Marketing Journal

Open access

Research article

First published 2023-12

Exploring Students’ Motivation to Participate in Entrepreneurial Marketing Education

Aodheen McCartan, Darryl Cummins, Margaret Morgan [...]

Journal of Marketing Education

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Other

First published 2011-4

Student Engagement and Marketing Classes

Steven A. Taylor, Gary L. Hunter, Horace Melton [...]

Journal of Marketing Education

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