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1-4 of 4 results for structuration des préférences

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Research article

First published 1990-6

La formation des préférences du consommateur et l'avantage pionnier

Gregory S. Carpenter, Kent Nakamoto

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2002-3

Sandor Czellar, Jean-Emile Denis

Recherche et Applications en Marketing (French Edition)

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Research article

First published 2010-04

Guillaume Wunsch, Federica Russo, Michel Mouchart

Bulletin of Sociological Methodology/Bulletin de Méthodologie Sociologique

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Research article

First published 2003-9

Frenkel Ter Hofstede, Michel Wedel, Jan-Benedict E.M. Steenkamp

Recherche et Applications en Marketing (French Edition)