You are on the new improved site. You can view the old site in view-only mode here until June 27, 2026

Filter Results

Search all journals

Enter search terms…

Advanced search

/

About

About Sage
About Sage Journals
Privacy Policy
Terms of Use
Contact Us
Help

Information for

Authors
Editors
Librarians
Researchers
Reviewers
Frequently asked questions

Copyright © 2026 by Sage Publications.京ICP备09090397号-11

Search results

Search results page

Articles (62)

Journals (0)

1-10 of 62 results for sound branding

Sort by:

Relevance

Select all

Select all

Sort by:

Relevance

Select article: The Sound of Brands

Retricted access

Research article

First published 2010-7

The Sound of Brands

Jennifer J. Argo, Monica Popa, Malcolm C. Smith

Journal of Marketing

Select article: The Sound of Music: The Effect of Timbral Sound Quality in Audio Logos on Brand Personality Perception

Retricted access

Research article

First published 2023-10

The Sound of Music: The Effect of Timbral Sound Quality in Audio Logos on Brand Personality Perception

Johann Melzner, Priya Raghubir

Journal of Marketing Research

Select article: A prospective study of medication errors arising out of look-alike and sound-alike brand names confusion

Retricted access

Research article

First published 2007-11

A prospective study of medication errors arising out of look-alike and sound-alike brand names confusion

M.C. Joshi, H.S. Joshi, K. Tariq [...]

International Journal of Risk & Safety in Medicine

Select article: User Engagement in Festival Virtual Brand Communities: The Cases of Sónar and Primavera Sound (Barcelona)

Retricted access

Research article

First published 2020-2

User Engagement in Festival Virtual Brand Communities: The Cases of Sónar and Primavera Sound (Barcelona)

Lluís Garay Tamajón, Soledad Morales Pérez

Journal of Hospitality & Tourism Research

Select article: The Sound of Music or the History of Trump and Clinton Family Singers

Retricted access

Research article

First published 2017

The Sound of Music or the History of Trump and Clinton Family Singers

Lluís Mas, Maria-Rosa Collell, Jordi Xifra

American Behavioral Scientist

Select article: Sound Advice on Brand Names

Retricted access

Research article

First published 1984-12

Sound Advice on Brand Names

Bruce G. Vanden Bergh, Janay Collins, Myrna Schultz [...]

Journalism & Mass Communication Quarterly

Select article: Jaguar: Engineering a Brand That Combines Luxurious Sound with First-Class Handling

Retricted access

Research article

First published 2010-9

Jaguar: Engineering a Brand That Combines Luxurious Sound with First-Class Handling

Noise & Vibration Worldwide

Select article: Brand Name Types and Consumer Demand: Evidence from China’s Automobile Market

Retricted access

Research article

First published 2019-2

Brand Name Types and Consumer Demand: Evidence from China’s Automobile Market

Fang Wu, Qi Sun, Rajdeep Grewal [...]

Journal of Marketing Research

Select article: Maalox Brand Name Extension Causes Confusion Near Sight/Sound Dead Hit! Omacor–Amicar Look-alike Tylenol Packets

Retricted access

Case report

First published 2006-1

Maalox Brand Name Extension Causes Confusion Near Sight/Sound Dead Hit! Omacor–Amicar Look-alike Tylenol Packets

Michael R. Cohen

Hospital Pharmacy

Select article: Creating Local Brands in Multilingual International Markets

Retricted access

Research article

First published 2001-8

Creating Local Brands in Multilingual International Markets

Shi Zhang, Bernd H. Schmitt

Journal of Marketing Research

1
2
3
•••
7
10 / page

Article type

Publication date

Subjects

Access