Sage Journals: Discover world-class research

Retricted access

Research article

First published 2024-12

When Low Social Trust Undermines Social Marketing Campaigns: The Impact of Social Trust on the Effectiveness of COVID-19 Vaccination Campaigns

Daniel K. Maduku

Social Marketing Quarterly

Open access

Research article

First published 2021

You Have Options: Implementing and evaluating a contraceptive choice social marketing campaign

Beth Sundstrom, Andrea L DeMaria, Merissa Ferrara [...]

The Journal of Medicine Access

Retricted access

Research article

First published 2016-3

Application of the Transtheoretical Model and Social Marketing to Antidepression Campaign Websites

Tatiana Levit, Magdalena Cismaru, Alexis Zederayko

Social Marketing Quarterly

Retricted access

Case report

First published 2025

Eat.Move.Save.: Implementation and Evaluation of a Social Marketing Campaign Prioritizing Reach to Adults Eligible for SNAP-Ed

Kerri L. Raymond, Shelby Owen, Caitlin Kownacki [...]

Social Marketing Quarterly

Retricted access

Research article

First published 2014-12

Examining the Historical Roots of Social Marketing Through the Lights in Darkest England Campaign

Jayne Krisjanous

Journal of Macromarketing

Open access

Research article

First published 2023-3

A Popular Approach,but Do They Work? A Systematic Review of Social Marketing Campaigns to Prevent Sexual Violence on College Campuses

Chelsey Lee, Jessica Bouchard, Jennifer S. Wong

Violence Against Women

Retricted access

Research article

First published 2019-9

Strategically Leveraging Humor in Social Marketing Campaigns

D. Scott Borden, L. Suzanne Suggs

Social Marketing Quarterly

Retricted access

Research article

First published 2016-9

Buzz Agents in a Teen-Driven Social Marketing Campaign

Amy Struthers, Ming Wang

Social Marketing Quarterly

Retricted access

Other

First published 2007-3

Applying Behavioral Theories to a Social Marketing Campaign *

Jami L. Fraze, Maria Rivera-Trudeau, Laura McElroy

Social Marketing Quarterly

Retricted access

Research article

First published 2014-2

Using Agent-Based Models to Design Social Marketing Campaign

Luisa Perez-Mujica, Roderick Duncan, Terry Bossomaier

Australasian Marketing Journal

Search results