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Research article

First published 2014-6

Multivariate Logit and Probit models for simultaneous purchases: Presentation,uses,appeal and limitations

Philippe Aurier, Victor Mejía

Recherche et Applications en Marketing (English Edition)

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Research article

First published 2011-8

How and when service quality and satisfaction simultaneously influence purchase intentions?

Yu-Ying Huang, Shyh-Jane Li, Miles M Yang

Health Services Management Research

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Research article

First published 1959-4

Factors Influencing the Demand for New Automobiles

Peter E. De Janosi

Journal of Marketing

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Research article

First published 1992-5

Brand Choice,Purchase Incidence,and Segmentation: An Integrated Modeling Approach

Randolph E. Bucklin, Sunil Gupta

Journal of Marketing Research

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Research article

First published 1968-8

Customer-Salesman Bargaining Behavior in Retail Transactions

Allan L. Pennington

Journal of Marketing Research

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Research article

First published 1997-07

Performance and Possession

Nicky Gregson, Louise Crewe

Journal of Material Culture

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Research article

First published 2016-11

Fighting Redlining and Gentrification in Washington,D.C.

James M. Lloyd

Journal of Urban History

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Research article

First published 1998-5

Determining Segmentation in Sales Response across Consumer Purchase Behaviors

Randolph E. Bucklin, Sunil Gupta, S. Siddarth

Journal of Marketing Research

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Research article

First published 2005-05

Online/In-Store Integration and Customer Retention

Elliot Bendoly, James D. Blocher, Kurt M. Bretthauer [...]

Journal of Service Research

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Research article

First published 2004-5

Model of Brand Choice with a No-Purchase Option Calibrated to Scanner-Panel Data

Siddhartha Chib, P.B. Seetharaman, Andrei Strijnev

Journal of Marketing Research

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