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Articles (14)

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1-10 of 14 results for shopper tracking

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Select article: An Examination of Social Influence on Shopper Behavior Using Video Tracking Data

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Research article

First published 2014-9

An Examination of Social Influence on Shopper Behavior Using Video Tracking Data

Xiaoling Zhang, Shibo Li, Raymond R. Burke [...]

Journal of Marketing

Select article: Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending

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Research article

First published 2010-3

Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending

Koert Van Ittersum, Joost M.E. Pennings, Brian Wansink

Journal of Marketing

Select article: Understanding Lateral and Vertical Biases in Consumer Attention: An In-Store Ambulatory Eye-Tracking Study

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Research article

First published 2021-12

Understanding Lateral and Vertical Biases in Consumer Attention: An In-Store Ambulatory Eye-Tracking Study

Ming Chen, Raymond R. Burke, Sam K. Hui [...]

Journal of Marketing Research

Select article: The Effect of In-Store Travel Distance on Unplanned Spending: Applications to Mobile Promotion Strategies

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Research article

First published 2013-3

The Effect of In-Store Travel Distance on Unplanned Spending: Applications to Mobile Promotion Strategies

Sam K. Hui, J. Jeffrey Inman, Yanliu Huang [...]

Journal of Marketing

Select article: Deconstructing the “First Moment of Truth”: Understanding Unplanned Consideration and Purchase Conversion Using In-Store Video Tracking

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Research article

First published 2013-8

Deconstructing the “First Moment of Truth”: Understanding Unplanned Consideration and Purchase Conversion Using In-Store Video Tracking

Sam K. Hui, Yanliu Huang, Jacob Suher [...]

Journal of Marketing Research

Select article: Using Eye Tracking to Explore Consumers' Visual Behavior According to Their Shopping Motivation in Mobile Environments

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Research article

First published 2017-07

Using Eye Tracking to Explore Consumers' Visual Behavior According to Their Shopping Motivation in Mobile Environments

Yoon Min Hwang, Kun Chang Lee

Cyberpsychology,Behavior,and Social Networking

Select article: How important is the in-store environment for new brands?

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Research article

First published 2024-1

How important is the in-store environment for new brands?

Rachel Fuller, Samantha Hogan, Simon Pervan

International Journal of Market Research

Select article: The Impact of a Nutrition Information Program on Food Purchases

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Research article

First published 1985

The Impact of a Nutrition Information Program on Food Purchases

Alan S. Levy, Odonna Mathews, Marilyn Stephenson [...]

Journal of Public Policy & Marketing

Select article: Measuring Retail Service Quality: Examining Applicability of International Research Perspectives in India

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Research article

First published 2007-1

Measuring Retail Service Quality: Examining Applicability of International Research Perspectives in India

Subhashini Kaul

Vikalpa: The Journal for Decision Makers

Select article: Information Accessed or Information Available? The Impact on Consumer Preferences Inferred at a Durable Product E-commerce Website ☆

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Research article

First published 2015-2

Information Accessed or Information Available? The Impact on Consumer Preferences Inferred at a Durable Product E-commerce Website ☆

Imran S. Currim, Ofer Mintz, S. Siddarth

Journal of Interactive Marketing

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