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1-3 of 3 results for service sweethearting

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Research article

First published 2021-1

Multilevel Linking Service Innovation,Service Sweethearting,and Brand Association: The Moderating Role of Sustainable Human Resource Management

Meng-Hsiu Lee, Chan Wang, Tzu-Jung Wu [...]

Sage Open

Retricted access

Research article

First published 2012-3

Michael K. Brady, Clay M. Voorhees, Michael J. Brusco

Journal of Marketing

Retricted access

Research article

First published 2018-6

Zachary W. Brewster, Jonathan R. Brauer, Michael Lynn

Social Currents